On November 5, Vineyard Vines hosted a grand opening party at their newest retail location–King Street, Charleston, SC! The event featured live music, cold drinks, and many reminders of “the good life.” The founders of Vineyard Vines, brothers Shep and Ian Murray, were on-hand to mingle with guests. Their love of water is evident in both their nautical-inspired clothing and their story; however, this commitment became more clear when they and the Vineyard Vines team decided to donate 10% of sales from the grand opening party to support Charleston Waterkeeper. Founder Cyrus Buffum sat down with Shep and Ian in our first ever video-style Saloon Session. It’s only been a couple of months, but Vineyard Vines is making quite the splash in Charleston. Welcome to town, guys!